How to Conference Calling: Tips and Strategies for Successful Business Communication
Are you tired of attending endless meetings and wasting valuable time traveling to and from them? Conference calling has become an essential tool for businesses of all sizes to communicate and collaborate effectively without leaving their desks. It is a cost-effective and time-efficient way to bring together employees, clients, and partners from different locations. In this article, we will provide you with tips and strategies to ensure successful conference calling.
Planning for a Conference Call

Before scheduling a conference call, it’s essential to plan it thoroughly. This will help you achieve your goals and ensure that all participants are engaged and productive.
Determine the Purpose of the Call
Identifying the purpose of the call is the first step in planning a successful conference call. It will help you determine who needs to be invited, what topics to cover, and how long the call should be. Ask yourself, “What do I want to achieve with this call?” Is it for brainstorming, decision-making, or information-sharing? Having a clear objective will help you stay focused and result-oriented.
Choose the Right Conferencing Service Provider
Choosing the right conferencing service provider is crucial for a successful conference call. There are many options available, ranging from free services like Skype and Zoom to paid services like GoToMeeting and WebEx. Consider factors like the number of participants, audio and video quality, and ease of use when selecting a provider.
Invite the Right Participants
Inviting the right participants is essential for a productive conference call. Ensure that all necessary stakeholders are present, and avoid inviting too many people who may not contribute to the discussion. Send out invitations well in advance to give participants time to prepare and avoid scheduling conflicts.
Schedule the Call at a Convenient Time
Scheduling a conference call at a convenient time is crucial for ensuring maximum participation and productivity. Consider time zone differences and participants’ availability when selecting a time and date. Avoid scheduling calls during lunch breaks or outside regular business hours.
Preparing for the Conference Call

Before the conference call, it’s essential to prepare adequately to avoid any technical glitches and ensure that the call runs smoothly.
Test the Conferencing Equipment and Tools
Testing the conferencing equipment and tools is crucial to ensure that everyone can hear each other and that the video quality is clear. Test your microphone, camera, and internet connection before the call to avoid any last-minute technical issues.
Prepare an Agenda and Distribute It to Participants
Preparing an agenda and distributing it to participants is essential for keeping the call focused and productive. The agenda should include the topics to be discussed, the order in which they will be covered, and the expected duration for each item. Share the agenda with participants before the call to help them prepare and avoid any surprises.
Set Up a Backup Plan
Even with careful preparation, technical issues can still arise during the call. It’s essential to have a backup plan in place to ensure that the call can continue without interruption. Prepare a list of phone numbers or alternative conferencing tools that participants can use in case of technical difficulties.
Conducting the Conference Call
Conducting the conference call requires effective communication and time management skills to ensure that all participants are engaged and productive.
Start with Introductions and Agenda Review
Start the call by introducing everyone and reviewing the agenda to set expectations. Encourage participants to ask questions and provide feedback throughout the call.
Encourage Participation and Engagement
Encouraging participation and engagement is crucial for a successful conference call. Encourage participants to share their thoughts and ideas and avoid monopolizing the conversation. Use visual aids like slides or documents to enhance communication and keep everyone engaged.
Manage Time Effectively
Managing time effectively is crucial for ensuring that you cover all topics and achieve your objectives. Stick to the agenda and avoid getting sidetracked by unrelated discussions. If necessary, assign a timekeeper to ensure that the call stays on track.
Address Technical Issues Promptly
Technical issues can be frustrating and distracting for participants. Address them promptly and efficiently to avoid wasting time and losing focus. Use your backup plan if necessary to ensure that the call can continue without interruption.
In conclusion, conference calling is an essential tool for modern business communication. By following these tips and strategies, you can ensure that your conference calls are productive, engaging, and successful. With careful planning, preparation, and execution, you can achieve your objectives and improve collaboration among your team members, clients, and partners.
Follow-Up after the Conference Call
Following up after a conference call is crucial for ensuring that the objectives of the call are met. Here are some tips for effective follow-up:
Send a Summary of the Call and Action Items to Participants
Sending a summary of the call and action items to participants is essential for ensuring that everyone is on the same page. It will help participants understand what was discussed, what decisions were made, and what actions need to be taken. The summary should be concise and easy to understand.
Schedule Follow-Up Meetings as Necessary
If the conference call was held to discuss a project or ongoing issue, it may be necessary to schedule follow-up meetings to ensure that progress is being made. Schedule these meetings as soon as possible to keep the momentum going.
Gather Feedback and Evaluate the Success of the Call
Gathering feedback and evaluating the success of the call will help you identify areas for improvement. Send out a survey to participants to gather their feedback on the call. Use this feedback to improve future conference calls.
Tips for Successful Conference Calling
Here are some tips for conducting a successful conference call:
Be Prepared and Organized
Being prepared and organized is crucial for a successful conference call. Ensure that you have all the necessary materials and information before the call. Make a list of the topics to be discussed and distribute it to participants in advance.
Speak Clearly and Concisely
When speaking during a conference call, it’s essential to speak clearly and concisely. Speak slowly and enunciate your words to ensure that everyone can understand you. Avoid using jargon or technical terms that may be unfamiliar to some participants.
Use Visual Aids to Enhance Communication
Using visual aids like slides or charts can help enhance communication during a conference call. Visual aids can help participants understand complex information and keep them engaged.
Be Mindful of Background Noise and Distractions
Background noise and distractions can be a significant hindrance to a successful conference call. Ensure that you are in a quiet room and that your microphone is muted when you are not speaking. Avoid multitasking and stay focused on the call.